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5 reasons why AI will be indispensable in 2023

Data and Analytics Survey 2022 by Forrester, a leading global market research company, has calculated some interesting percentages in relation to the use of Artificial Intelligence by corporates. Some 73% of data and analytics decision makers are developing AI technologies and, overall, 74% are already seeing a real positive impact of their use on their organizations.

According to the report, there are no verticals in which companies cannot find opportunities to implement AI within their business.By 2023, AI adoption is expected to “continue to expand and be more creative, reliable and optimized”.


The American company has predicted five evidence-based reasons why AI will become indispensable in the coming year.


  1. 10% of Fortune 500 companies will generate content with Artificial Intelligence tools


Nowadays, due to the transformer networks’ evolution and pre-trained models, generative AI is the real player.

Forrester’s foresight report mentions companies such as Baidu and Huawei have launched digital content services based on computer vision; start-ups such as Synthesia and use artificial intelligence to accelerate the generation of video content; Taichi Graphics has raised $50 million to create CV-based digital content; and, obviously, popular text-to-image tools such as DALL-E and Stable Diffusion enable content creators of all kinds to quickly generate content.


  1. TuringBots will write 10% of the global codes and tests


The development of Artificial Intelligence writing codes, which Forrester coined ‘TuringBots‘ in 2020, was a huge trend in 2022 that will accelerate in 2023.

According to the report, reinforcement learning and large language models have accelerated the development, accuracy and implementation of these products, which automatically generate clean codes from prompts expressed in natural language.

In 2023, Forrester expects tools such as Amazon Code-Whisperer, Code Bot and Tabnine to take over more aspects of the software development lifecycle.


  1. One in four technology executives will report on AI governance to their board of directors


With increasing AI regulation and demand for trust, it is probably not surprising that one in four CIOs or CTOs will likely lead on AI governance in 2023. The Forrester report predicts that AI governance will become an important board-level topic, joining cybersecurity and compliance, demonstrating the significant need for risk mitigation and oversight.

Data from the report shows that 46% of business and technology decision-makers in data and analytics are looking for partners to implement business-critical artificial intelligence.


  1. AI will reduce care time in healthcare by 25%


In 2023, the report states, AI will “use insurance coverage, diagnosis, availability and cancellation risk factors to optimize planning workflows. Innovative companies will use this data to fill costly gaps resulting from last-minute cancellations: intelligent systems will reach patients on waiting lists according to the expected probability of response. Solving this problem will reduce the average waiting time of 20.6 days to see a doctor by 25%”.


  1. Virtual assistants will not have to look human


As conversational AI use cases expand across the organization, Forrester’s report predicts that companies will move away from human-like finesse for virtual assistants in order to improve trust.

Currently, Forrester found that 65% of B2B marketers use virtual assistants to interact with customers and employees. Sometimes virtual assistants pretend to be human, which, as organizations have discovered, makes customers feel cheated. Therefore, companies will embrace transparency in identifying AI assistants as virtual.